50 Fun Things To Do In Your Bathing Suit This Summer

As a fashion forward woman, you probably own more than one adorable bathing suit that you absolutely love to wear. But there are  just never enough opportunities to show off your super cute swimwear or that beach body you’ve been working on all winter. You deserve to get more wear from your swim outfits, so we’ve put together a list of 50 fun things you can do in your swimsuit this summer.

Nothing beats a good book in a bathing suit

Nothing beats a good book in a bathing suit

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How To Shop For Swimwear Online

computer mouse

Buying swimwear online can be easy and stress free!

Shopping on the web for women’s swimsuits can be much less pressure than shopping in a store. You don’t have to deal with judgy shoppers or pushy salespeople. You get to shop from the comfort of your own home. But online shopping can be very intimidating because you don’t get to try anything on before you spend your money on it. Buying swimwear online can be especially stressful because when you put on your bathing suit, you are in your most revealing outfit. And no one wants his or her swimsuit to fit wrong, hang loose in one spot, or be too tight in another. Follow these easy steps to make shopping for swimwear online an easy, stress-free process: Continue reading

SwimTalk with Fashion Blogger Lindsey Cheney

Wpleated poppy3e always try to stay on the front lines of the women’s swimwear fashion industry. So we love to collaborate and learn from the best and brightest in the glamorous world of fashion. We call these creative individuals fashion leaders.  You can learn an incredible amount about the latest styles and trends from these fashion leaders. They’re always coming up with new ways to look at the way we wear clothes. SwimsuitsDirect.com wanted to highlight some of these fashion leaders and get their opinions on the best women’s beachwear for Swim-Talk, our ongoing interview series.

Today’s fashion leader is Lindsey Cheney. She’s a sophisticated  married woman with an incredibly supportive husband and is mom to 3 kids under the age of 10. (2 daughters and 1 son). She’s the creator of the shop and personal style blog The Pleated Poppy. She’s a DIY homemade arts and crafts maven.  Her style can best be described as mom-chic. Her modern style is sure to impress any fashion and design blog lover.

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Stop washing your swimsuits! The right way to clean your bathing suit

The best way to wash your bathing suit

Levi Strauss CEO Chip Bergh has told the public that they shouldn’t wash their jeans. Kind of gross but all right.  It may be fine not washing jeans but for goodness sake please wash your swimsuits!

Bathing suits are somewhat on the expensive side of clothing and learning how to take care of them will help keep you looking great all season long. Whether you wear a swimsuit daily or just on occasion, the fabric can take a real hard beating from pool chemicals, the sun, sand, temperatures and lotions. So what is the right way to clean your swimsuit? How do you wash a bathing suit?

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Hottest colors of summer

For more than 20 years, Pantone, the global authority on color, has surveyed the designers of New York Fashion Week and beyond to bring you the season’s most important color trends. When Pantone released its Fashion Color Report for Spring 2014, Radiant Orchid, a pretty purple color was the talk of the town. This was the inspiration for Leilani’s Pearl Island Twist-kini.  Although Radiant Orchid is majestic, there were a few other colors that IMO, need to be brought to the forefront. Rooted in nature and the elements, this season’s hottest hues are inspired by blooming flowers, the setting sun, and the lush color-scapes you see when traveling. While we can’t reinvent the color wheel, the colors listed below are must-haves for your wardrobe, your beauty bag, and even your nails!

Cole of California Bandeau

Cole of California Bow Bandeau


Coral is one of the most flattering colors that people can wear during the summer. The rich warm tone stands out beautifully on its own (coral lips anyone?), but it pairs wonderfully with other shocking hues like a dazzling blue or canary yellow. It can easily be toned down with khaki or black as well.

Seafolly Blue Bikini

Shimmer Bandeau by Seafolly

Try out the Cole of California Bow Bandeau and pair it with the Top Off Shoulder Elan Cover-up 

Dazzling Blue

More playful than baby blue, but still as appealing as turquoise, dazzling blue is a vibrant companion to pastels, while elevating neutrals like creamy beige and white. It’s a very bold and sporty tone, so make sure your confidence is at 110% when you wear it. To ease into the trend, try it on your nails first. Try :   Seafolly Shimmer Bandeau  or if you want a touch of color to pair it with the Becca Etc. True Blue See It Through Tankini


Canary Yellow

This tropical hue packs a beautiful punch in both large and small doses. Coupled with navy or white with a splash of red will give it a bit of nautical appeal, but if worn in a print with warmer tones like green, pink, or orange, it has a more exotic feel. Ground it with white to keep it the focal point of your look. Try the Shimmer Mini Tube with Rill by Seafolly  + Raisins Bali Fringe Sunshine Bandeau-kini

Halter top One Piece by Anne Cole

Anne Cole Mesh Halter


Crisp, clean, and serene, white will ALWAYS be a hot hue for Summer. No other shade makes tanned skin look so healthy, and the tone is quite posh on nails as well. Bling it out with tons of gold or silver accessories, or let it serve as a backdrop for a colorful statement necklace. Try the Anne Cole Mesh Halter  and pair it with the classic Anne Cole Boyfriend Shirt .

Two Piece Tankini by Becca

Synergy Bandeau by Becca

Mixed Prints

If you’re excited to wear all of the colors, throw caution to the wind and whip out your mixed prints. They were made for warmer weather, so pick your favorite color palette, and choose soft silhouettes in moveable, breathable fabrics like gauzy knits and silks. Try the Ditsy Floral 3 in 1 Convertible Bandeau by Anne Cole + or the Becca Synergy Tankini.

Flattering Full Figure Plus Size Bathing Suits

We have a philosophy here at SwimsuitsDirect.com, that every woman can look good in a swimsuit, you just need to find the right one. Just because you have a fuller figure, it doesn’t mean you have to wear the dowdy, boring swimsuits of yesteryear. There’s absolutely nothing sexy or cute about swimwear for plus size women that looks like a sack on the beach. And you definitely don’t want some kind of cheap plus size swimwear. So instead of dimming your light and wearing some horrible baggy dress, look for styles and brands that are fashion forward that flatter and enhance your curves. While cover-ups are fabulous pieces to keep in your beachwear arsenal, don’t let them be your swimwear end-all. Too many times, guides on various websites advise you to cover up, but we say, throw caution to the wind and find that plus size bathing suit that really helps you shine!

Here are a few adorable swimsuits for plus size girls to check out: Continue reading

Easy Summer Hair Tips

Warmer weather means more time in the sun, and the last thing we want to worry about is our hair. You might think your swimsuit is what people notice first about your summer look but in truth it’s actually your hair.  So you want to make sure your hair looks great. But what’s the number one enemy of great hairstyles? Getting wet! And when you’re at the pool or by the beach that’s pretty hard to do so effortless, easy-going and PRETTY is the goal, so here are a few Summer hair trends and tips to try to keep your lush locks looking their best in the heat!

Get a Trim

First things first: head to the salon for a trim. Whether you’re chopping off dead ends, thinning out bulk, or trying out a pixie, getting a trim at the beginning of the season will start your Summer off right.


Hair needs moisture to stay healthy and not feel like straw. Stock up on both a daily leave-in conditioner and a deep-conditioning mask that you can use weekly to repair any heat damage. For a quick at-home smoothing treatment, combine 2 egg yolks + half of a mashed up avocado and leave on hair for 15 minutes. Wash and condition as usual-hair will be super soft! (Yes it works!)

doing your hair for bikini seasonWavy It Out

Speaking of heat, try to limit frying your hair right now. Protecting your hair from UV Rays is hard enough, so blow-drying and flat-ironing it every day might be overkill. Try braiding your hair at night to create beachy waves, or using velcro rollers while in the shower to mimic a loose blowout. If you must have straight hair, visit your stylist for a blowout and ask for tips on how to extend it.

Join the Braid Brigade

Braids are another protective hairstyle to try in the summer. Milkmaid braids are still popular, and one of the easiest styles to wear (next to the ponytail). Part hair in the middle, add styling cream and plait hair. Cross the plaits over your head (mimicking a headband) and pin down with bobby-pins. Voila! This is a sweet look to wear to the beach, but can also be worn in place of an elaborate updo for summer weddings.

Be a Bunhead

If your hair is really long but you don’t feel like messing with it, pull it up into a messy bun. Let a few wisps fall down to keep the look from being severe, or add a thin headband for a little feminine flare. While I wouldn’t recommend this in a traditional office setting, when done right, a high bun can be quite chic-just look at all of the street-style blogs for inspiration!

Seafolly straw cowboy beach hat

Hats are always super cute in the summer.

Do the Pony

When all else fails, slap in some frizz-fighting serum and smooth hair into a pony tail. Fishtail the end or tease it a bit at the crown for a look that’s low maintenance but still high in style.

Hide it in a Hat

That’s right, just hide it. Summer hats are a great way to keep cool in the hot heat of the sun. Apart from protecting your hair and face from UV radiation they also look super cute with pretty much any bathing suit. Go for a hip wide brimmed style like the Coyote Straw Hat by Seafolly.


Follow these tips for sexy summer hair at the beach and out on the town!



SwimTalk with Fashion Blogger Sharon Wong

At SwimsuitsDirect.com we always try to stay on the front lines of the fashion industry. So we try to collaborate and learn from the best and brightest in the fashion world. We like to call these individuals fashion leaders. The knowledge you can extract from these fashion leaders is astounding. They always think up new ways to look at the clothing we wear everyday. We at SwimsuitsDirect.com wanted to highlight some of these fashion leaders and get their opinions on women’s swimwear fashion for an ongoing interview series called SwimTalk.

This week’s fashion leader is Sharon Wong of the blog A Girls Point of View. Sharon Wong of fashion blog Never PerfectThis young, 17 year old fashion blogger comes from sunny California. She’s just started college with a focus in computer science. Her chic, laid-back Californian style shines through her wardrobe choices. She hopes to turn her blog into something people can look at and feel that they have discovered something fascinating.

5 HOT Swimwear Trends for 2014

As with other fashion, swimwear fashion changes ever year. And you always want to keep up with the latest fashion trends.

Like all swimwear trends a swimsuit style should flatter your figure type or that style should be avoided all together.  Usually trends can be incorporated in a variety of styles so there is something for everyone. If you don’t

feel a trendy swimsuit style is for you, a classic one piece or two piece style suit is always a chic option. Nautical inspired, floral, and stripe styles are year in and year out swim apparel favorites.  Also you will find many stylish bathing suits with mesh inserts and unique cut outs to help control and emphasize a woman’s sensual curvature. Below are 5 of the hottest swimsuit trends for Summer 2014. Continue reading

The Best Swimwear for Women over 40

I’m sure this is not news to any women over 40 but as we get older our bodies don’t keep their 22 year old physique. As we get older it seems harder and harder to find a swimsuit you feel confident in. Trust us when we say it’s not you. You still can look just as good (if not better) as a twenty-something, you just need to pick the right swimwear.

Anne Cole Maillot One Piece. The Top Swimsuit for 40+ Women

Anne Cole Maillot One Piece.
40% Off

The swimsuits you wore in your teens and twenties just aren’t classy enough anymore for women of refined sophistication. You need a swimsuit that reflects your chic elegance and mature beauty. So we’ve put together a list of the best swimsuits for women over 40. These suits look so amazing that you shouldn’t be surprised if your teenage daughter asks to borrow them.

The Number One Best Swimsuit for Women over 40

To say this maillot is a classic would be an understatement. This timeless one piece bathing suit is our number one best seller for a reason. It’s simple yet sophisticated. This Anne Cole swimsuit highlights your womanly curves and shows just the right amount of skin to provide a certain sex appeal for its wearer.

The universality of this bathing suit makes it the swimwear version of the little black dress. When it comes to swimwear for women over 40 it’s hard to beat this sultry yet refined swim piece. Lingerie Maillot One Piece by Anne Cole

One Piece Bathing Suit Seafolly

Goddess Boyleg by Seafolly
30% Off

A Bathing Suit That Hides Your Thighs and Still Looks Fabulous

Boyleg bathing suits aren’t for boys. They’re a classy retro look that is a great modest swimwear choice for moms and women 40 plus who want to cover a little bit more of their upper legs.

Seafolly Swimwear is a brand desired by many women for their subtle yet beautiful details. This adorable one piece swimsuit exemplifies the Seafolly brand with its luxurious twisted sweetheart top. A ruched panel around your midsection minimizes troubled spots. And of course the boy leg bottoms flatter even the most unflattering of thighs. Goddess Boyleg by Seafolly

Anne Cole Control one piece

Criss Cross Shirred Halter by Anne Cole Control
Save 50%

The Swimsuit That’s Built to Make You Look Sexy

If there’s one thing you want from your bathing suit, it’s for it to make you look good.  The Anne Cole Control line does just that. Mesh fabric on the interior of the suits keeps your curves beautiful and smooth. No more unsightly side bulges.

This blue beauty delights the discriminating fashion palette of the 40+ crowd with a chic elegant look and a comfortable fit that’s pure flattery. Expect to get a lot of extra attention in this Anne Cole Control bathing suit that’s sure to make your man say ‘WOW!’ Criss Cross Shirred Halter by Anne Cole Control

Leilani Paradise Beach Tank

Leilani Paradise Beach Tank
40% Off

Floral Fun in a One Piece

Not all women have a body like a Demi Moore by the time they hit 50. (Hell most 20 year olds don’t have a body like Demi Moore.) That’s why Leilani came out with this fun one piece swimsuit for those sun loving ladies who don’t feel the need to look like Demi Moore.

The engaging floral patterns distract from the tummy area making you look thinner.  This full one piece is a great swimsuit for moms because it allows for full range of play without worrying about anything… falling out. Leilani Paradise Beach Tank

The Bikini for the Hot Mom

Fantastic Elastic Banded Triangle and Skirt by Anne Cole
50% Off

The Hot Mom Bikini

Who says women over 40 can’t wear bikinis? You’ve dieted; you’ve exercised all to get your body ready for the trip to the shore. Why not show it off?

This flirty skirt balances a voluptuous top that completes a sophisticated modest look while showing off your more toned midsection.  The swim skirt style smooths over thighs and hips while directing attention to the torso, face and legs. The support and comfort of the suit makes this is a great two piece for those hot mamas taking their kids to the beach. Fantastic Elastic Banded Triangle and Skirt by Anne Cole

Tankini for ladies over 40

Brushstrokes Shirred Side Bandeau by Suit Yourself
50% off

Tankinis; The Unofficial Swimsuit for Moms

Tankinis get the best of both worlds. They have the comfort and ease of a bikini with the coverage and flattery of a one piece swimsuit, with a style all their own. Two piece swimsuits are the choice for thousands of women over 40 because of their stylish modesty and ability to mask troubled areas.

You’ll love this stylish tankini by Suit Yourself. The flowy tankini feel masks imperfections around your waist and hides your tummy. The shirred sides flatter your feminine form accentuating and smoothing  your curves. The halter top lengthens your neck while providing support for you bust. While the high waisted bikini bottoms feature a tummy thinner and also help shape your tush. Brushstrokes Shirred Side Bandeau by Suit Yourself

Sheer Cover Up T-Back Maxi by Elan

T-Back Maxi by Elan
30% off

The Goddess Cover Up

It’s not all about the bathing suit. A good cover up can help too providing sophistication and elegance that twenty-something-year-olds won’t figure out until they’re older.

This flowy dress by Elan looks oh so chic. The long sheer bottom gives an illusion of added height.  It goes great with any type of swim wear and is sure to make you feel, well like a goddess. Be sexy and stylish after the beach or pool in a new cover up. Coral T-Back Maxi Dress Cover Up by Elan

It Figures Slimming Tankini

Garden State UW Halterkini by It Figures
40% Off

Curvy Confidence in a Two Piece

This two piece halter top tankini by It Figures is perfect for curvier women. Black is slimming and combined with the Tummy Thinner® technology this bathing suit gives its wearer a lot of confidence in her curves.

The halter top style draws the eye upward elongating the wearer’s neck.  While the high waist bottoms help shape your bottom. Garden State UW Halterkini by It Figures

Plus size one piece by It Figures

H Back Swim Dress One Piece by It Figures Plus
50% Off

The Plus Size Babe at the Beach

It’s a fact, women come in all different shapes and sizes. Some in larger sizes. But should they not look good or feel confident like their thinner counterparts? Of course not!

At SwimsuitsDirect.com we feel very strongly that every woman should feel amazing in her swim apparel.

This one piece swim dress by It Figures is just what the fashion doctor ordered.  The elaborate floral print distracts from troubled areas and the silhouette of this swim dress helps define your full figure’s curves making your tummy and thighs appear thinner. H Back Swim Dress One Piece by It Figures Plus


A few tips to leave you with

If you want to look your thinnest, stay away from anything that cuts across your body. This includes zebra stripes, tiger stripes, army stripes…no matter how cute and trendy, they’re unflattering.

As you get older it’s a good idea to get a new swimsuit every year or two to ensure that you will always look your best.

Shop online for your next swimsuit at SwimsuitsDirect.com and get Free Shipping and Free Returns. It takes away some of the pressure and intimidation from shopping in a store allowing you the freedom to pick out what’s best for you.